A Brisbane hi-fi and home theatre retailer's online store and listening session bookings, with every brand and showroom room a click away.
The brief
A Brisbane hi-fi and home theatre retailer's online store and listening session bookings, with every brand and showroom room a click away.
Organising the content into sections, pages and navigation, so a visitor arriving from any search lands somewhere that makes sense.
See our UX and wireframing serviceDesigning the path from choosing an option to a confirmed booking, with as few steps and as few questions as the booking needs.
See our Booking & intake serviceThe site's underlying health for search: crawlable structure, clean URLs, metadata, speed and markup that search engines can read.
See our Technical SEO serviceThe build
What The Audio Tailor looks like as built: on a desktop, around its photography, and on a phone.
The The Audio Tailor home page on a desktop screen, as it was built.
Every section comes from a small set of page templates. The pages behind it read the same way, and adding the next one is a writing job with no redesign.
The photography is The Audio Tailor's own, and the build is set around it.
We set it large, with room to breathe, so the page opens on a picture. The copy follows once the picture has done its job.
Here it is at phone width and uncropped. Plenty of visitors see it this way first.
The first screen says what the page is for and shows the next step. The rest follows in the order a visitor needs it.
